Delphine Asseraf has been appointed Deputy CEO and member of the management committee of the holding company comprising Harvest and Fidroit, majority-owned by the Five Arrows fund and the Rothschild & Co group.
With an accomplished career history in digital technology, banking and insurance, Delphine Asseraf will be responsible for coordinating the holding company’s international strategy and enhancing the customer experience across all wealth management and asset management professions. She will also take charge of the marketing, communication, CSR and product strategy department.
An engineering graduate from the Ecole supérieure d’ingénieurs en génie électrique, Delphine Asseraf began her career at the BNP Paribas Group, with responsibility for Internet platforms. In 2011, she became BNP Paribas’ head of digital development for online banking, e-commerce and new payment methods. She then launched Hello Bank! in France and contributed to the creation of Paylib. In 2013, Delphine Asseraf joined the Allianz group to implement and oversee the digitalisation of Allianz France. In 2015, she was named digital personality of the year and young manager of the year. The following year, she became head of Allianz France’s Digital, Brand Management and Communications Department. In 2017, she was entrusted with creating the first Allianz ecosystem dedicated to Mobility and developed new ways of working. At global level, she headed the Allianz international ecosystem dedicated to the collaborative economy. In 2020, she joined the head office of the Allianz Group in Munich to take charge of digital marketing and distribution at global level.